Best marketing techniques for promotion of Start-up.

Today the world is no more out of reach, with internet there are ways to target potential clients that will make the start-up/business run smoothly and progress. No more door-to-door marketing or cost of televised Ads & Ads in print media. There are now a lot better and cheaper ways through which a small business or start-up can do a cheap and effective marketing.

Website / App:

No matter what business you are running or what problems you’re solving it’s always advisable to let people know what you’re doing, who knows where one might require your services. If they don’t know that you exist, how would they know to reach you when they are faced with the problems that you’re solving?

So no matter what the business/start-up is about it must have a website/app that could at the very least provide the intro, info & the contact details of your business.

Digital Marketing:

Reaching a 100 people who cares about the business/start-up makes a lot more buzz than reaching a 1000 that don’t care. Through Print media & Television marketing you invest a lot money and reach a comparatively low volume of potential clients.

Digital marketing is one the cheapest and most effective tools in the field of marketing as the probability of reaching the potential clients increases exponentially. Every single share or like your post/article get extends the reach of that article to the circle of reader.

Digital Marketing includes

·         Social Media Marketing.

·         Ad Campaigns via Google Ad-words.

·         Mailing via services like Mail-Chimp.

·         Messaging.